Tommy Trojan has some new friends — Spider-Man, the Hulk, Wolverine and Captain America.
Marvel Entertainment has a new licensing deal in place with USC through Silver Star Merchandising, the Texas-based outfit launched last year by the family of Dallas Cowboys owner Jerry Jones. Here’s the blurb from Marvel: “The collection combines one of the most recognizable athletic programs in the nation with some of the most popular Marvel Super Heroes of all-time including Captain America, Spider-Man, Iron Man, Thor, Hulk and Wolverine. Featuring apparel and headwear for infants, kids, and adults, the collection will feature your favorite Super Heroes in USC’s school colors of Cardinal and Gold, along with its Trojan mascot and logos.”
Does this mean UCLA will have to settle for Archie and Jughead? For comic book fans who follow sports, there are plenty of other natural crossover possibilities. The Florida Gators and Swamp Thing seem like a match made in heaven and the Michigan Wolverines seem like a better fit for a certain clawed mutant.
— Geoff Boucher
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