‘Cowboys & Aliens’ world premiere will be at Comic-Con International [updated]

June 13, 2011 | 9:25 a.m.


cowboys and aliens Cowboys & Aliens world premiere will be at Comic Con International [updated]

"Cowboys & Aliens" (Universal Pictures)

It looks like “Cowboys & Aliens” will saddle up in San Diego.

Filmmaker Jon Favreau had just walked off stage Sunday night after a sparkling  “Iron Man” reunion at the Hero Complex Film Festival, but his thoughts were already on a far-bigger spotlight moment this summer — Comic-Con International in San Diego.

“The worldwide premiere of  ‘Cowboys & Aliens’ will be at Comic-Con,” the director said of his hard-edged sci-fi western that stars Daniel Craig, Harrison Ford, Olivia Wilde and Sam Rockwell  “And not only are we going to premiere it there, we’re going to find a way to include as many of the fans as possible. I feel like they’ve come out for me, they’ve supported me.”

The movie goes into wide release on July 29 with its tale of an alien invasion in six-shooter days of 1873 Arizona. To some ears, the title might suggest a bit of camp, but the absolute opposite is the case — the nine minutes of footage that Favreau brought as a surprise to the Sunday night festival audience showed intense Old West action and men with gun-metal eyes making hard choices in an unforgiving terrain. The audience gave a robust ovation for the footage, suggesting that Favreau might be poised to deliver his third big hit following the “Iron Man” films in 2008 and 2010 that combined for a billion-dollar success. This new film puts him at the point-position of a behind-the-camera team that includes producers Ron Howard, Brian Grazer, Damon Lindelof, Alex Kurtzman and Roberto Orci and executive producer Steven Spielberg

Favreau said details are being put in place for the premiere, and that he would have more to say very soon. San Diego has been especially kind to the filmmaker, and he had shown a flair for showmanship and fan connection that (along with his acting career) has earned him  more than a million followers on Twitter. There will be serious logistical challenges ahead — it won’t be easy to carve out a spot for a world premiere amid the madness and din of Comic-Con week — but Favreau knows the San Diego rodeo better than anyone in Hollywood.

“That’s where it all started, and I want to give back,” he said. “They should have the opportunity to see it first.”

UPDATE: Universal now says the premiere will be at the 2,967-seat San Diego Civic Theatre on July 23.  The red carpet events begin at 7 p.m. with the film to follow an hour later.  Ticket info will follow at the “Cowboys & Aliens” outlets on Facebook and Twitter.

— Geoff Boucher


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9 Responses to ‘Cowboys & Aliens’ world premiere will be at Comic-Con International [updated]

  1. Kara says:

    Seriously hoping it will be on Saturday night, and not Friday! I already have plans for that night. So is the way of Comic Con.

  2. Brad says:

    It’s a shame San Diego no longer has the splendid single-screen palaces it used to, like the Cinema 21, the Valley Circle, the Cinerama, the Loma, the Cinema Grossmont, etc. They should try for the old Fox theater, now Symphony Hall; that would make a terrific place for a premiere.

  3. Trish says:

    Under the stars at the Embarcadaro Marina (south). Close to Convention Center…easy walking distance…shuttles from parking lots. Even the boats on the bay can pull up and check it out!

  4. brettghampton says:

    Glad to hear at least one movie maker isn't ditching Comic Con this year. Warner Brothers has said it won't be promoting "The Dark Knight Rises" or "Man of Steel"; Marvel Entertainment may not have any presence at all at Comic Con. But I swear, if I see anything about the cast of "Glee" at Comic Con…..Grrrr……

  5. Ajils says:


  6. Walter says:

    So, what is the difference between 'Cowboys and Aliens' and 'Firefly'?
    Will Joss Whedon be tempted to come back and properly finish the Firefly story (I'm sorry, 'Serenity' didn't adequately address all the story threads) if Favreau has success?

  7. Lisa Elsinore says:

    Cowboys & Aliens Song (Werner & West):

    I love this song (Cowboys & aliens) and band (Scott West & Justin Werner) and I'm going to love this movie! Jon Favreau Rocks!!!

  8. Roland says:

    Is this Damon Lindelof’s failed attempt at The Dark Tower. Can’t wait for the real gunslinger: There are other worlds than these

  9. Lisa Elsinore says:

    I love Cowboys & Aliens with it's bright sun-shiny cinematography and austere New Mexico landscapes! Favreau's camera eye was brilliant. I also love the Cowboys & Aliens song:

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