Tag: Dead Island

Calling the Dead Island trailer popular is like calling “The Dark Knight” a modest hit. Since it debuted on the Internet last week, the three-minute promotion for the upcoming horror game has been viewed more than 3 million times on YouTube alone. A blogger for G4 called it the “best trailer I have ever seen in my life. The best video game trailer. The best movie trailer. The best anything trailer.” It has also flown around the e-mail inboxes of studio executives and producers in Hollywood, sparking rumors of movie deals and questions about just who’s beyond the viral phenomenon. Why the buzz? Unlike most game trailers, Dead Island doesn’t focus on gameplay action but is instead an animated short film that mixes “Memento”-minded time reversals to tell the story of two parents and their young daughter who are attacked by ...